Samsung Electronics has officially announced the availability of its highly anticipated Galaxy S25 series in Kenya, marking a significant leap in mobile technology with cutting-edge AI integration and groundbreaking hardware improvements.
The latest flagship smartphones, which come in three models—Galaxy S25, Galaxy S25+, and Galaxy S25 Ultra—offer an unprecedented AI-driven experience designed to enhance productivity, creativity, and everyday convenience.
A Game-Changer in Mobile AI
One of the most remarkable features of the Galaxy S25 series is its deep integration with Gemini AI, which supports 46 languages and enables seamless interactions across Samsung and Google apps.
This advancement represents a bold step toward intuitive user experiences, allowing for effortless communication, real-time translations, and AI-powered task automation.
“The Galaxy S25 series marks a transformative leap in mobile AI, bringing intuitive and intelligent experiences to users in East Africa and beyond,” said Anthony Hutia, Head of Mobile Experience at Samsung Electronics East Africa.
“With cutting-edge hardware and seamless AI integration, this device is designed to enhance every moment—whether through productivity, creativity, or everyday convenience.”
Enhanced User Experience with AI-Powered Features
The One UI 7 platform in the Galaxy S25 series introduces a host of AI-driven functionalities that redefine smartphone interactions.
Now Brief provides personalized suggestions to help users navigate their day, while Now Bar acts as a hub for ongoing activities.
Additionally, the new Writing Assist and Drawing Assist tools empower users with enhanced productivity and creative capabilities.
Samsung has also revolutionized search functionality with Google’s enhanced Circle to Search, which now delivers AI Overviews and one-tap actions for faster, more intuitive searches. With a simple command, users can check their favorite sports team’s schedule and have it automatically added to their Samsung Calendar.
Powerful Performance & Camera Innovations
Under the hood, the Galaxy S25 series is powered by the Snapdragon® 8 Elite Mobile Platform for Galaxy, ensuring ultra-fast performance and responsive AI-driven experiences.
The chipset is optimized with features like ProScaler and Samsung’s mobile Digital Natural Image Engine (mDNIe), enhancing AI image processing and power efficiency.
Photography enthusiasts will appreciate the 50MP ultrawide camera sensor on the Galaxy S25 Ultra, designed to capture exceptional clarity at every range.
Additionally, professional-grade tools such as Virtual Aperture and Samsung Log offer unparalleled creative control for both photos and videos.
First Smartphone Series with Content Credentials
Samsung has taken a significant step towards content transparency and authenticity by making the Galaxy S25 series the first smartphone lineup to support Content Credentials—an open technical standard developed by the Coalition for Content Provenance and Authenticity (C2PA).
As a new member of the C2PA alongside Adobe, Microsoft, OpenAI, Google, and Publicis Groupe, Samsung aims to promote trust and credibility in AI-generated content.
Pricing & Availability in Kenya
The Galaxy S25 series will be available for purchase starting February 17, 2025, through authorized Samsung stores and e-commerce partners across Kenya.
The devices will be available in a stunning range of colors, including Titanium Silver Blue, Titanium Black, and Titanium Gray for the Galaxy S25 Ultra, and Navy, Silver Shadow, and Icy Blue for the Galaxy S25 and S25+.
Pricing Details:
- Galaxy S25 Ultra: KES 188,400 (12+512GB) | KES 172,800 (12+256GB)
- Galaxy S25 Plus: KES 147,800 (12+512GB) | KES 132,000 (12+256GB)
- Galaxy S25 Base: KES 116,200 (8+256GB) | KES 108,300 (8+128GB)
For those looking for exclusive colors and customizations, Samsung.com will offer limited-edition shades, including Titanium Pink Gold, Titanium Jet Black, and Titanium Jade Green for the Galaxy S25 Ultra, as well as Blue Black, Coral Red, and Pink Gold for the Galaxy S25 and S25+.
Final Thoughts
With its AI-powered enhancements, cutting-edge camera technology, and industry-first content authentication standards, the Galaxy S25 series is poised to redefine the smartphone experience.
As the Kenyan market continues to embrace digital transformation, Samsung’s latest flagship devices offer a compelling blend of innovation and practicality, setting a new benchmark for premium mobile experiences in the region.
Tech enthusiasts and Samsung loyalists can now gear up for a smarter, more intuitive future with the Galaxy S25 series, available from February 17.
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