Those who completed Kenya’s 8-4-4 school system may recognize the brand JESMA, which was established by the late Jesse Waweru and is closely associated with exams.
Waweru, a seasoned primary school teacher, fought bravely against pancreatic cancer until passing away at the age of 72. On Tuesday, August 27, he was buried.
He is credited with transforming the educational materials market and inspiring many of his staff members to start their own publishing companies.
Distinguished for his deep proficiency in cultivating a broad clientele spanning areas such as Meru, Mombasa, and Nakuru, Waweru was committed to the expansion of JESMA and the business triumph of his employees.
Taking over the helm of the family business is his son, Peter Waweru, who began his career at JESMA as a technician while still in Form Two.
Reflecting on their professional journey together, Peter remarked, “He was the first one to take me to Dubai when I was a technician in the company and showed me how to do business.”
This formative experience set the stage for a successful handover and the continuation of Jesse’s visionary work.
Here are some condolence messages from Kenyans:
Dennis Ngeno Kiprotich: Rest In Peace, atleast Jesma was there and rescued some us
Chürchïll Stevens: Rest in peace founder
these jesma papers prepared us for the best
Nelly Gorrety: Those exams used to give me goosebumps 
especially mathematics with its yellow colour
Hellen Macharia Rest in peace. Your impact in education is highly appreciated.
Jesse Waweru profile
Born in Nakuru in 1952, Waweru earned his primary teaching certificate in 1974. His colleagues and students often referred to him as ‘Mr Young,’ a testament to his youthful spirit and iconic afro hairstyle.
In 1988, he made a decision to relocate to Nairobi and transition from teaching to entrepreneurship, initially founding Musomesha, which focused on educational schemes of work.
This business later evolved into JESMA Publishers & Education Boosters Limited, significantly broadening its offerings to include textbooks, examination papers, and various revision materials.
Waweru was buried at Engineer, North Kinangop.
