After almost three years, popular NRG radio show host King Kalala has announced her departure from the urban station.
Prudence Chepkirui, better known online as Kalala, made the announcement on social media and addressed her followers directly.
“After much thought, I have decided to part ways with NRG RADIO,” she said in her statement. “This decision wasn’t easy, but I believe it’s time for me to explore new directions and focus on exciting new ventures ahead.
She added, “I’m beyond grateful for all the opportunities I’ve had to grow and collaborate with such a talented group. While this chapter closes, I’m excited about the future and can’t wait to share the next steps with you.”
King Kalala shot to prominence in the Kenyan social media scene thanks to her unique voice and unfiltered nature.
Her knack for delivering unpopular opinions on modern social issues including love and relationships helped her become relatable among younger audiences.
The 26-year-old doubles down as a social media influencer and YouTuber, with well over 740,000 followers on Instagram, which is her most lucrative online platform.
Besides radio, King Kalala has also taken her voice talents to podcasts, where she consistently makes appearances in some of the most popular podcasts in Kenya.
Kalala’s exit will come as a big blow to NRG radio, as she was arguably one of the most prized presenters at the station thanks to her huge online following. Her show, NRG Transit, had some of the highest ratings.
Her announcement came just two days after her counterpart Natalie Githinji also announced her exit. In her statement, Githinji noted that her reason for leaving the station was to pursue other opportunities and seek fresh challenges.
